WEBSITE COPYWRITING
Words are powerful tools. They convey heart, communicate essential information and urge action. Without them, your business would be lost. If you need help with your web content, we can consult with you, get to know you inside-and-out and translate your company ethos into fresh, clear copy. But it doesn’t stop there. Another magical thing about web content is that search engines use it to rank you in their search results. Good, genuine, meaty text is search-engine-friendly and ticks the Search Engine Optimization (SEO) boxes. Gone are the days when copywriters try to second-guess the algorithms by robotic repetition of keywords. Search engines spot that a mile off and it can work against you. Instead, we make sure your text features all the keywords you might expect a visitor to look for and in a natural, engaging way. So, whatever your needs and whatever the tone you’d like to set, we can herd some clever words into the blank spots on your website and make your business or organisation pop from the search engine results and shine from its own web pages.
PROOFREADING
Did you know that you can read over what you have written yourself hundreds of times and still miss a typo or glaring error? This is because you knew what you intended to write and as you proofread your own work your clever brain fills in the gaps and smooths over the mistakes for you. First impressions really do count, and errors in your text don’t make for the best of introductions to a prospective client or customer. Bringing a fresh pair of eyes to your text can ensure that all mistakes are eliminated and it can help you maintain that air of excellence and professionalism right down to the very last apostrophe and full stop. Let us be that fresh pair of eyes for you.
BLOG COPYWRITING
Have you caught on to the power of the blog yet? Look at any website these days and you will normally see a blog section. Blogs give you the opportunity to communicate the heart of your business and your expertise. They bring you traffic, authority and engagement. Let us sit with you to think about blog content ideas. We can interview you, pick your brains and mould your thoughts into a personal and informative series of effective blog posts to be proud of.
BRANDING COPYWRITING
Your name and slogan are the very essence of your business, distilled. Get it right from the off and you will stick in people’s minds for a long time to come. If you’re starting from scratch or you’re rebranding and your tagline is on the tip of your tongue, why not book an appointment for a copywriting consultancy session?